Since leaving Albert Square in 2020, the actor has amassed a huge online presence, mainly with his men's fashion content. However, in his own words: "I try to use social media as opposed to it using me."
Much like smash-hit drama Adolescence, the show "is about how the internet and how these kinds of male figures can influence young minds and cause a lot of confusion, particularly in really vulnerable points in their life, and particularly young men who are lacking father figures".
He added: "Hugo is basically replacing male role models, and creating a [air quotes] 'safe space' and we come to realise later on, actually, it's not. The thing is with people like Andrew Tate who have a humongous social media, they're marketing geniuses.
"They're out there mainly for themselves and there isn't any real duty of care for young vulnerable people."
"We're always being told, buy this, sell that, you're useless, this is what you need to do in order to be a better person, if you're not rich by the time you're 18, then what are you doing? You need to retire by the time you're 40. You know, it's so toxic and it puts way too much pressure on these poor young kids out there."
As part of the show's efforts to reach younger minds, the Royal & Derngate is holding several schools-only performances. Hatchard said he will come away happy if just a couple of kids feel a positive impact from the show.
"Hugo is a representation of the anarchic nature of the internet and just how it doesn't really matter what someone says, if they say it with enough conviction. So to beat that, you laugh at it.
When and where can I see Danny Hatchard on stage?
Top Gs Like Me is playing at Northampton's Royal & Derngate Theatre from 23 February to 7 March 2026. Tickets can be found at the official Royal & Derngate website.
Make sure you also check out, Jay McGuiness on musicals vs boybands and Kevin Clifton on Priscilla Queen of the Desert.
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