But American Airlines just made an announcement that may change all that. Starting early 2026, the U.S. carrier will introduce premium coffee brand Lavazza on all cabins and at American’s Flagship and Admirals Club lounges across the system.
“At American, we’re focused on looking at every aspect of the customer experience, and a quality cup of coffee is an important part of that journey,” said Heather Garboden, American's Chief Customer Officer. “We're proud to team up with this iconic brand to bring a rich, satisfying coffee experience to our customers—whether they're in the air or relaxing in our lounges.”
It's a long-overdue move that has fans saying hallelujah.
Others said it will be a welcome change: ("Good because their coffee is horrible.") Voiced another, "Honestly, this is kind of awesome."
And others went down the rabbit hole of Italian coffee brands, arguing whether Naples' based brand Kimbo may have been a better choice than the Turin-based brand. Others argued that it wouldn't have the scale to satisfy demand.
Why Did American Airlines Choose Lavazza?
American Airlines explained the choice of global roaster Lavazza, stating the coffee maker has everything the carrier could want: a long legacy of crafting premium coffee all around the world, from the highest-end hotels to homes.
"Today, its premium blends are served in top restaurants and hotels around the world, making it a natural fit for American's elevated hospitality offering. By partnering with Lavazza, American is bringing a globally respected name in coffee to its customers—one that aligns with the airline’s focus on refined offerings and exceptional service throughout the journey.
The move has fans percolating on other ideas. "Selling espresso would be a nice upgrade!" said another commenter. Maybe with the Italian brand on board, a full coffee bar will be in passengers' futures.
Related: American Airlines Is Adding 4 New Routes to Europe in 2026—See Where
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