From Rumba to Reggaetón: Latin Music in Billboard’s Backpages ...Middle East

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From Rumba to Reggaetón: Latin Music in Billboard’s Backpages
Streaming has carried Latin music to the top of the Billboard charts, but the magazine covered it for more than 100 years before Bad Bunny hopped to No. 1. From genre architects like Xavier Cugat to current hit-makers such as Karol G, and from “Bésame Mucho” to “Despacito,” the many subgenres of Latin music have for over a century added flavor to U.S. airwaves — and the pages of Billboard. What’s living without La Vida Loca? Lingo Duo “A great artist most certainly,” raved the Aug. 24, 1926, Billboard about Raquel Meller, a Spanish-born Broadway headliner. “These are folk songs, street ballads of her Barcelona…

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