One-Show-Fits-All Super Bowl Is Being Cut Into Tailored Telecasts ...Middle East

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One-Show-Fits-All Super Bowl Is Being Cut Into Tailored Telecasts
source : Variety ( Middle East ) () 9
The Super Bowl has long been known as the Big Game, but some people out there are treating it like a smaller one. Advertisers typically plunk down millions of dollars for a 30- or 60-second ad in the Super Bowl telecast on the broadcast network showing the annual NFL extravaganza. This year, for the first […]

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