It feels like Amazon's Prime Day 2026 sale just ended, but the company isn't done targeting your wallet yet. The fall version of the mega-sale, known as Prime Big Deal Days, is just around the corner.
You can think of Prime Big Deal Days as fall's answer to Prime Day. It's a two-day sale with deals in virtually every category you can think of. While Prime Day is the bigger sale of the two, Prime Big Deal Days has grown substantially since its first iteration back in 2022.
When is Prime Big Deal Days this year?
Yes, you will need to be a Prime Member to shop the exclusive sales during Amazon's Prime Big Deal Days. Prime membership starts at $14.99 per month. While only you can decide if buying a yearly Prime membership is worth it for you, remember you can always sign up and then cancel your Prime membership once the sale is over: Amazon offers a free 30-day trial, and students get six months for free, so you can shop both days of the event (and even get some early Black Friday deals) before canceling without being charged. Here's how to sign up for a Prime account and all of the benefits that come with it.
What sales you can expect during Prime Big Deal Days
Keep an eye on "Today’s Big Deals," since that's where you'll see the biggest discounts from major brands, according to Amazon's press release. Amazon also teased deals for up to 45% off Amazon devices, kitchen appliances for up to 40% off, print books for up to 65% off, 75% off grocery items, and 50% off "game day essentials."
Can I return items bought during Prime Big Deal Days?
Yes, you can return any products you bought during Prime Big Deal Days and have a full refund, granted you return them during Amazon's return window of 30 days from delivery.
Some early Prime Big Deal Days deals are already live
As is usually the case, Amazon likes to kick off its sales with early deals in the lead-up to the main event. You can browse around on the main Prime Big Deal Days landing page to see what's available right now. Some highlights:
This Blink Outdoor 4 and Battery Doorbell 2K+ is $64.99 (originally $259.98) after a 75% discount.
The Apple 2026 MacBook Pro Laptop with the Apple M5 Max is $3,499 (originally $4,099) after a $600 discount.
This TCL 65 Inch Class QM7L TV is down to its lowest price ever, $997.99 (originally $1,197.99).
Some tips for a successful Prime Big Deal Days
You can share your Prime membership with family members even if they don't live with you
There are usually some "Invite-Only" deals that you can sign up for
But if you only take one bit of advice for shopping on Prime Big Deal Days, let it be this one: Don't buy anything you weren't going to buy anyway. A good way to make sure you do this is by making a list of the products you do want and only having eyes for those.
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