The videos, which used Gautam Gambhir's image, voice, and name, spread false claims and news as well, using AI and deepfakes. Amid the growing concerns, Gambhir went to the Delhi High Court personality rights. On Wednesday, March 25, it is reported that the High Court has granted protection of Gautam Gambhir's personality rights.
"My identity — my name, my face, my voice — has been weaponised by anonymous accounts to spread misinformation and generate revenue at my expense," Gautam Gambhir mentioned in his petition.
The number of manipulated videos has increased since late 2025
According to the media reports, such manipulation of social media posts, using Gambhir's identity, increased sharply since late 2025 across Instagram, X, YouTube, and Facebook.
Gambhir's suit has been filed against 16 defendants including the identified
According to a report by Bar and Bench, "Gambhir's suit has been filed against 16 defendants including identified social media accounts (JanKey Frames, Bhupendra Paintola, Legends Revolution, gustakhedits, cricket_memer45, GemsOfCrickets, Crickaith, Sunny Upadhyay, @imRavY_)."
Gautam Gambhir's role as the head of Team India was brutally criticised by some cricket fans online during the lead-up to the T20 World Cup 2026.
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