Nielsen Will Use Super Bowl to Test New Measurement of Live Crowds That Could Boost Sports, News, Specials ...Middle East

TV networks and sports leagues rely heavily on Nielsen to to tell them how many people at home watch football games, tennis matches and auto races. Counting viewers in bars, hotels and offices? That has sometimes created a bone of contention. The measurement giant says it will use NBC’s telecast of Super Bowl LX on […]

Hence then, the article about nielsen will use super bowl to test new measurement of live crowds that could boost sports news specials was published today ( Tuesday 03/02/2026 - 05:08 PM ) and is available on Variety ( Middle East ) The editorial team at PressBee has edited and verified it, and it may have been modified, fully republished, or quoted. You can read and follow the updates of this news or article from its original source.

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