‘Wicked: For Good’ $330M Promo Push 2nd Highest For Hollywood Tentpole; Sequel Eyes Best Non-Holiday Monday B.O. YTD With $14M+ ...Middle East

When it comes to the magic of propelling Wicked: For Good to the second highest opening domestically YTD ($147M) and fourth highest global Hollywood debut of 2025 ($223M), Universal did so with the help of 400-plus original global brand partners worth $330 million in media value and who reached 15 billion impressions. In terms of […]

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