On a post on its blog this morning, Spotify announced it is doing something to combat the glut of AI-generated music on its streaming platform. According to the company, bad actors and content farms that "push 'slop' into the ecosystem" are going to be dealt with. Spotify says it has already removed over 75 million such tracks in the last year, and bigger changes are coming.
According to Spotify, the availability of AI tools has allowed the easy creation of musical deepfakes—AI impersonations of existing artists, in other words. The company says it will remove tracks that "impersonates another artist’s voice without their permission—whether that’s using AI voice cloning or any other method."
Spotify is also targeting mass uploads, duplicates, SEO hacks, artificially short track abuse, and other spammy abuses of its platform. The company's new spam filter will be rolled out this fall and will identify uploaders and tracks engaging in these tactics, then "tag them and stop recommending them." The end goal, according to Spotify, is to prevent bad actors from generating royalties that could be otherwise paid out to professional artists and songwriters.
Spotify's working on an AI music labeling standard
Spotify says the effort requires "broad industry alignment" so it's working with companies like Labelcamp, NueMeta, Revelator, and SonoSuite through music industry standardization company DDEX to develop an industry standard for AI labeling.
There's still more to be done, though
To be fair to the music streaming service, I did a similar search for AI playlists and musicians a few months ago, and it's marginally more difficult to find now than it was then, but until Spotify stops filling its own playlists with AI-generated glurge, its pledge to fight "AI slop" rings hollow.
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