After USA Cricket’s Early Success, World Cup Shifts Ticket Approach ...Middle East

For the organizers of the T20 Cricket World Cup, the U.S. team’s automatic berth was initially viewed as a fringe benefit of America co-hosting the event—a way for fans to back a local, albeit undermanned, team which would likely lose in the group stages. Then the U.S. beat Canada in its opener, followed by an upset win over three-time finalist Pakistan. Now the ICC and local host committee are rapidly adjusting to an underdog story in a sport that America’s sports-loving populace has yet to fully embrace. Among the changes is a new reduced-price hospitality area reconfigured specifically for Wednesday’s showdown with heavily-favored India, which the organizers hope will draw a more co

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