Banijay Signals Desire To Slash Sales Arm Following All3Media Mega Merger ...Middle East

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Banijay Signals Desire To Slash Sales Arm Following All3Media Mega Merger
The merged Banijay-All3Media business will prioritize “eliminating duplication” in distribution and sales, as part of cost-saving plans attached to the deal. During an investor call this morning, Banijay Group CEO François Riahi was clear on the plan to find €50M ($59M) in synergies within 12 months of the deal closing this fall, as he called […]

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