An iconic candy bar and fresh-baked cookies collide with Snickers' new limited-edition collaboration with Pillsbury, and fans are ready to clear the refrigerator section immediately.
The two food brands are coming together to bring smiles to shoppers' faces with the launch of Pillsbury Snickers Cookie Dough—and yes, it's safe to eat raw. "Everyone’s favorite candy bar and the Pillsbury Doughboy are teaming up to give cookie lovers exactly what they’ve been craving at home: a warm, comforting treat with a satisfying twist," Pillsbury teased in a statement shared directly with Parade, adding that the release is a "nostalgic favorite reimagined" offering a "shareable dessert that feels both familiar and new."
Blending rich chocolate chunks, gooey caramel, and crunchy peanuts into classic Pillsbury Ready to Bake Dough, each pack of limited-edition dough makes 12 big cookies for sweet, bakery-style bites that you can make and enjoy from the comfort of your own kitchen.
Related: Unique M&M's Flavor Is Officially Hitting Shelves for Spring
Foodies on social media could hardly contain their excitement after getting wind of the new treats heading to stores' refrigerator sections.
"The way my jaw dropped!!!" one exclaimed in the comments section of a @candyhunting Instagram post, while another admitted, "I’m gonna eat the whole thing raw! ?"
Two more people agreed with that sentiment, adding, "These things will not make it out of the parking lot...???" and "They would probably never get baked in my house."
Someone else raved in anticipation, "now you’re talking!!!"
The exciting cookie dough flavor addition follows the release of two new frozen treats that promise to add some tasty fun to breakfast time. As Parade reported, the brand recently launched Pillsbury’s Mini Bagels featuring a pull-apart outer layer and a “creamy” filling in Strawberry Creamy Cheese & Cinnamon Creamy Cheese.
As for the classic, crunchy and peanut-buttery Mars candy, it has been revived in a totally different form just in time for Valentine's Day with the return of Snickers Bark.
Related: Ghirardelli's Brand-New Release Is an Elegant Valentine's Day Idea
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