Jenson Button is heading back into the Formula 1 spotlight – not in a race suit, but in Aston Martin green.
The 2009 world champion has been announced as a Team Ambassador for the Silverstone-based outfit for the 2026 season, marking another high-profile chapter in his post-driving F1 career.
Button, who previously served as a brand ambassador for Williams in Formula 1, now switches allegiances as Aston Martin gears up for the sport’s new era. The move places one of Britain’s most recognisable F1 figures at the heart of a team with massive ambitions.
A Familiar Honda Connection
The timing of the tie-up is no accident. Aston Martin will begin a full works partnership with Honda in 2026 – a manufacturer deeply intertwined with Button’s racing history.
His first F1 victory came with Honda power in Hungary in 2006, and he later added a Super GT title in Japan with the same brand. That shared history adds a layer of authenticity to the appointment as Aston Martin prepares for a new cycle of hybrid power units and technical change.
Button will also reunite with Fernando Alonso, his former McLaren team-mate from 2015 and 2016, creating a two-world-champion presence inside Team Silverstone.
Button: ‘I can’t wait for Melbourne!’
Button’s enthusiasm for the role was unmistakable as he looked ahead to the sweeping changes coming to the grid.
“Joining Aston Martin Aramco during such a transformative time in the team and the sport’s history is really exciting for me,” he said.
“Honda’s new works partnership with the team was a huge draw and I look forward to bringing my years of experience working with them to my new role as ambassador.
“The 2026 season is going to be fascinating and being part of such an ambitious team is a real opportunity. I can’t wait for Melbourne!”
©Aston Martin
From Aston Martin’s side, the appointment is as much about credibility and fan connection as it is about heritage. Button’s global recognition, easygoing personality, and deep technical understanding make him a natural bridge between the garage, partners, and the public.
“Jenson is one of the most respected figures in modern Formula One and we are delighted to welcome him to Aston Martin Aramco as Team Ambassador,” said Jeffrey Slack, Aston managing director of commercial.
“He brings World Championship pedigree, deep experience with Honda, and an outstanding ability to connect with fans and partners around the world.
“As we enter the sport’s defining new era in 2026, Jenson’s insight and presence will be a valuable asset as we continue building this team for long-term success.”
Read also: Aston Martin insider says Newey-led AMR26 is ‘on another level’
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