Kim Kardashian has landed another big name for her SKIMS brand. Post Malone is the latest famous face to join the reality TV star in a sizzling campaign for SKIMS men’s line.
A first look at the campaign was posted on Instagram, with Malone channeling his rugged side. Kardashian shared a carousel of photos of Malone looking on fire in western-style clothes to help launch SKIMS men.
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Post Malone Has ‘Cool Cowboy Swagger’ In SKIMS Ad
The 30-year-old was photographed in a ranch environment, enjoying the outdoors in style. One video even features Malone fishing in a river, while another shows him riding a horse.
Several images show Malone looking fine and melting hearts as he connects with the horse in his element. Other photos include the singer leaning against a pickup truck and chilling on a fence.
“POST MALONE X SKIMS MEN,” Kardashian captioned the social media share.
The images had the comments section flooded with fans who couldn’t get enough of the SKIMs campaign. Even Kate Hudson had something to say about it, writing, “Post-ing up! ? (sorry couldn’t help myself ?).”
One fan shared, “Posty is my cousin from Utah and he always had a cool cowboy swagger and I’m just glad he supports my raps and hoop dreams.” Another fan stated, “If this ain’t genius idk what is” and we couldn’t agree more.
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A post shared by Kim Kardashian (@kimkardashian)
According to People, Malone revealed in a press statement that he’s all about comfortable clothing, and the SKIMS pieces fit his style.
“These pieces are fun, the camo especially stands out to me. I’ve always been into camo,” he expressed.
The campaign comes hot on the heels of Malone’s appearance in an Adam Sandler film.
Who did Post Malone Play in Happy Gilmore 2?
The long-awaited sequel to Happy Gilmore did not disappoint. Sandler pulled out all the stops to bring famous faces to the flick.
Malone was just one of many cameos in the movie. The musician played DJ Omar Gosh, who appeared at the climax of the movie. DJ Omar Gosh helped kick off the final tournament of the film, which decided whether real golf would prevail or be replaced by a new version of the sport.
It wasn’t Malone’s first acting debut either. Malone has appeared in Spenser Confidential,Road House, and Dear Santa, to name a few.
SKIMS men’s line will be available to shop starting on August 21.
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