Welcome to Reporting For Beauty. In today's episode, presented by Ulta Beauty, Cynthia Alvarez teaches Popsugar staff writer and social producer Renee Rodriguez how to create perfect hydrated curls. It's all about the products: Alvarez uses Isima, the new hair-care line ignited by Shakira and developed by experts. You'll learn Alvarez's complete process, from shampooing and conditioning to blow-drying and styling with Isima's Curls Don't Lie, a lightweight cream that nourishes, hydrates, and softens hair.
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