Saudi Tourism Authority and Accor Launch Bold New Collaboration to Amplify Saudi’s Global Tourism Surge ...Middle East

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Saudi Tourism Authority and Accor Launch Bold New Collaboration to Amplify Saudi’s Global Tourism Surge
The Saudi Tourism Authority (STA) and Accor, a world-leading hospitality group, announced the signing of a landmark Memorandum of Understanding (MOU) at Arabian Travel Market 2025, marking a strategic partnership that will build on Saudi’s emergence as a global tourism powerhouse.

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