Ikea’s foray into secondhand furniture is the ‘smarter’ thing to do—but scaling it up is the real challenge, says group CEO Jesper Brodin ...Middle East

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Ikea’s foray into secondhand furniture is the ‘smarter’ thing to do—but scaling it up is the real challenge, says group CEO Jesper Brodin
Despite the challenges and fairly early traction for pre-owned goods, it’s here to stay, says the Ingka Group CEO. Read More

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