‘Smart City with Soul’ unveiled at Msheireb ...Qatar

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‘Smart City with Soul’ unveiled at Msheireb
Msheireb Properties has revealed the new brand campaign of its flagship city Msheireb Downtown Doha, reflecting the true essence of the smartest and most sustainable city district in the world. The new tagline, “Smart City with Soul”, was unveiled in a special event at Barahat Msheireb at Msheireb Downtown Doha, and was attended by Msheireb Properties management and marketing team. Aiming to reposition Msheireb Downtown Doha as a “Smart City with Soul”, the tagline reflects the main concept of the city of the future built with humanity and cultural identity at its core. It will also enhance Msheireb Downtown Doha as the place where humanity and cultural identity connect, giving soul to the

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