Baekhyun Says ‘Hello, World’ With New Album, Label & Professional Outlook: ‘I Feel More Ownership’ ...Middle East

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Baekhyun Says ‘Hello, World’ With New Album, Label & Professional Outlook: ‘I Feel More Ownership’
As one of modern-day K-pop’s top-selling soloists, Baekhyun hardly needs an introduction. But with the release of his new solo album Hello, World, the singer-songwriter is signaling more than just another musical comeback — it’s the start of a new era, where Baekhyun is equally involved behind the scenes as he is when performing the songs onstage. After his 2023 exit from SM Entertainment, the K-pop label where he spent 12 formative years as a member of EXO as well as its subunit EXO-CBX, and the Billboard 200-topping supergroup SuperM, Baekhyun established a new home at INB100, which also houses fellow EXO members Xiu

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