“Innovation in tennis.. I think it’s necessary” – Djokovic ...Middle East

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“Innovation in tennis.. I think it’s necessary” – Djokovic
“In terms of innovation in tennis, in our sport, I think it’s necessary,” the seven-time Wimbledon champion said. “I think we have to, other than Slams, figure out how to attract young audience. I think tennis, on one hand, is in a good place, but at the same time when we look at Formula 1, for example, and what they have done in terms of marketing, in terms of growth of the sport, in terms of the races around the world and how popular they are, I think we need to do a better job on our respective tours.” “On a club level, tennis is endangered. If we don’t do something about it.. paddle, pickleball in States, they’re going to convert all the tennis clubs

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