After Indonesian Curbs on TikTok Shop, ByteDance Pursues E-Commerce Ambitions With New Local Partnership ...Middle East

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ByteDance Ltd.’s TikTok has struck an agreement to invest in a unit of Indonesia’s GoTo Group and cooperate on an online shopping service, pioneering a template for e-commerce beyond Southeast Asia’s biggest economy. The Chinese-owned video service has agreed broadly to work with GoTo’s Tokopedia across several areas rather than compete directly with the Indonesian platform, people familiar with the pact said. The pair aim to announce details of that tie-up as soon as next week, the people said, asking not to be identified disclosing a deal before it’s formalized. [time-brightcove not-tgx=”true”] While the two companies have reached an informal agreement, the final details of

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After Indonesian Curbs on TikTok Shop, ByteDance Pursues E-Commerce Ambitions With New Local Partnership ...Middle East

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