Taylor Swift’s Original ‘1989’ Dropped 44% in Sales & Streams the Week ‘Taylor’s Version’ Was Released ...Middle East

Upon its Oct. 27 release, Taylor Swift’s 1989 (Taylor’s Version) quickly eroded both sales and streams of the original 2014 version released by Big Machine Records. In the week Swift released her album of 1989 re-recordings, the original 1989 had 21,000 album equivalent units (AEUs) — down 43.6% from the previous week and down 36.9% from the trailing 12-week average, according to Billboard analysis of Luminate data for the United States. That was a deeper first-week decline than the previous two times Swift released re-recordings. The original Red lost 38% of its AEUs — a metric that combines physical and digital album

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Taylor Swift’s Original ‘1989’ Dropped 44% in Sales & Streams the Week ‘Taylor’s Version’ Was Released ...Middle East

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