Tyre sustainability demands new business model | Automotive World ...Middle East

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Tyre sustainability demands new business model | Automotive World
The automotive tyre industry is embarking on a journey of reinvention as it addresses increasingly pressing sustainability concerns. About 6.1 million metric tons of tyre dust are released every year with wear and tear. Containing toxic chemicals, this dust pollutes air, water and soil. While electric vehicles (EVs) offer zero emissions at the tailpipe, they are considerably heavier than their internal combustion engine (ICE) counterparts and increase tyre wear. A number of companies are designing tyres specifically to meet the needs of EVs, but the sustainability picture is bigger than that. Gunnlaugur Erlendsson Tyres have a limited lifespan, and many end up in landfills where they could

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