The Power of Choice: Pick Your Room, Packaging, and Profitability Drive Revenue and Delight Guests ...Middle East

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The Power of Choice: Pick Your Room, Packaging, and Profitability Drive Revenue and Delight Guests
If you take a trip to your local bakery and – after a moment in line spent surveying the mouth-watering array of carefully curated treats – ask for one of the tarts at the front of the display, the cashier will most likely reply with, “Which one?”. Suppose you are a remote worker who occasionally frequents your company’s nearby office by booking a desk using a tool like SpaceIQ. In that case, you are prompted to choose your desired section and the specific desk you want. When purchasing tickets for a new, highly-anticipated release at most movie theaters, you are presented with a theater seating chart that allows you to reserve your designated seat for the duration of the movie. And finally,

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