Cost vs Conscience: Booking.com Delves into the Dilemma Dividing Sustainable Travel in 2023 ...Middle East

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Cost vs Conscience: Booking.com Delves into the Dilemma Dividing Sustainable Travel in 2023
Booking.com releases new research, with insights gathered from more than 33,000 travelers across 35 countries and territories, that highlights a dilemma where people feel potentially forced to choose between cutting costs and being more mindful about making more sustainable travel choices. At a time of general global uncertainty, traveling more sustainably continues to be front of mind for travelers, with three-quarters (74%) believing people need to act now and make more sustainable choices to save the planet for future generations. The news continues to be a key influence driver for 53%, who say the recent climate change news agenda has encouraged them to be more sustainable, and yet it al

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