Victoria’s Secret has hired its first male model ...Middle East

Quartz - Economy
Victoria’s Secret has hired its first male model
Victoria’s Secret, once known for its hyper-feminine and glamazon aesthetic, announced its first ever male celebrity model on Tuesday.The company hired Darren Barnet, the star of the Netflix series Never Have I Ever, to front its athleisure line aimed at younger customers. Dubbed Pink, it offers a variety of gender-free offerings including hoodies, sweatpants and workout clothing.The new campaign will also promote the importance of mental health, Victoria’s Secret said. “I know how it feels to not fit in, and how important it is to feel supported and accepted for who you are,” said Barnet in a statement.Read the rest of this story on qz.com. Become a member to get unlimited access to Quartz’

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