Allowing users to walk up and customize their beverage in any way they can possibly imagine, the Freestyle Machines strikes a remarkable balance between seamless delivery and remarkable efficiency, leaving little reason to wonder why it remains one of the company's most innovative products.
At the heart of the impending changes is the imminent debut of Freestyle Equinox, the latest model of Coke's soda machine that emphasizes further drink customization, limited-edition flavors, a more interactive, user-friendly interface and faster dispensing speeds on all sodas.
The Freestyle Mini can hold up to 16 cartridges, "bringing Freestyle-level variety and customization to spaces that previously held only a bar gun," the company said.
“We’re evolving our dispense equipment into a connected, intelligent platform where every pour strengthens our understanding of consumers and every unit becomes part of a global network,” said Gigy Philip, Vice President, Global Equipment Platforms, The Coca‑Cola Company. “At scale, that’s what allows us to move faster, differentiate our system and deliver more relevant experiences at the point of pour.”
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