WME Sells Sports Agency 160over90 to Publicis in $500 Million-Plus Deal ...Middle East

WME Group is slimming down: The company is selling 160over90, its sports marketing and creative agency unit, to French advertising giant Publicis Groupe. Terms of the deal weren’t disclosed. Publicis is paying more than $500 million for 160over90, Variety has confirmed. The price tag was first reported by the Wall Street Journal. The deal is […]

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