Twenty-five years ago, Kylie Minogue invited listeners to “Come Into My World” via a track of that name released on her eighth studio album, Fever.
Now, Minogue is nodding to the anniversary in a new Chanel ad that features “Come Into My World” and pays homage to its video.
Set in a bustling Parisian streetscape and starring multiple versions of Wuthering Heights star Margot Robbie, the Chanel 25 handbag ad finds different iterations of the actress emerging from a bookstore, getting out of a taxi, stepping down a flight of stairs, spinning around a lamppost, petting a dog, walking a bike down the street and engaging in other quotidian activities.
The clip features a cameo by Minogue, who appears in the second story window of an apartment building, clad in a pink sweater and singing “Come Into My World” as the track plays over the video. The ad was directed by legendary French filmmaker Michel Gondry, who directed the original music video. Watch it below.
“Come Into My World” spent eight weeks on the Billboard Hot 100 in December 2002 and January 2003, peaking at No. 91. Released in October 2002, Fever hit No. 3 on the Billboard 200 in March 2002, ultimately spending 44 weeks on the chart. Along with “Come Into My World,” the album generated the Hot 100 smash “Can’t Get You Out of My Head,” which hit No. 7 in 2002, and “Love At First Sight,” which spent 16 weeks at the chart and reached No. 23.
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