Fans in New Orleans and Athens are getting geared up for Georgia‘s impending College Football Playoff Quarterfinal matchup with Ole Miss at the Caesars Superdome, and the Bulldogs’ social team released a hype video to get people in the right mood.
And narrating the game trailer was none other than current SEC Network analyst and former Bulldogs tight end Benjamin Watson.
The video begins with a small television playing clips of highlights from Georgia’s 2025 campaign, but Watson interjects at this juncture.
“You see, folks love talking about the past. And they love pointing to the future,” Watson said. “I’m here to tell you: that doesn’t matter. This team has started a new season, a new path, a new standard…with new expectations.”
Watson went on to emphasize one of the Bulldogs’ key mantras under Kirby Smart, which is ‘winning the now.’
“What you need to focus on is what’s important now,” Watson said. “Winning today, winning the moment, winning the now. Because now is when the standard is proven. Now is when reputations turn into respect. It’s time to take what’s been earned and leave no doubt about who Georgia is.”
The former tight end then leaves the Bulldog player with some closing thoughts to ponder:
“The opportunity is here, men. You can either live in the past or create your own legacy,” Watson said. “So here lies the question: What’s important to you now?”
Sugar Bowl Trailer | What’s Important Now#GoDawgs | @PiedmontHealth pic.twitter.com/R3oxIwBHfl
— Georgia Football (@GeorgiaFootball) December 31, 2025Watson played tight end for the Bulldogs from 2001-2003 after transferring from Duke. He tallied over 800 receiving yards and 6 touchdowns while in Athens.
Georgia great Benjamin Watson narrates electric hype trailer for Sugar Bowl showdown with Ole Miss Saturday Down South.
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