But the title didn't go to just one person this year—the magazine crowned a group of tech magnates as the "Architects of AI."
The focus was less on the technology itself, with the chosen group consisting of “individuals who imagined, designed, and built AI."
“We’ve named not just individuals but also groups, more women than our founders could have imagined (though still not enough), and, on rare occasions, a concept: the endangered Earth, in 1988, or the personal computer, in 1982,” Sam Jacobs, the editor-in-chief, explained of the decision, adding, “The drama surrounding the selection of the PC over Apple’s Steve Jobs later became the stuff of books and a movie.”
And while it may be a sign of the times, as the impact of AI is hard to ignore this year, the choice also didn't sit well with the general public, many of whom are pushing back against the use of the technology.
Time made the announcement exclusively on TODAY, and viewers immediately clocked their thoughts in the comment section.
View this post on InstagramAnother brought up the dangers of AI on the job market. For the first seven months of 2025, AI technology used by private employers accounted for more than 10,000 job cuts, according to a report from Challenger, Gray & Christmas, per CBS News.
The shifting workplace dynamic due to the adoption of AI led one viewer to suggest a different Person of the Year: "All the folks put out of their jobs by reckless AI adoption are my people are the year."
"None of those CEO's are doing the actual work but taking all the money and credit while regurgitating others creativity back at us," one user called out.
One person wrote on Popbase's Instagram announcement, "oh my god i hate 2025 so much," as another chimed in, "yall have no idea how much i hate everything about this."
"This is actually so embarrassing," someone else directly stated, while others added, "This is terrifying" and "Worst choice EVER!"
On the flip side, the pros of AI range from automation to accessibility and efficiency, along with medical and science advancements.
Another chimed in, "This is as bad as Pantone," which also sparked a wave of backlash for the Color of the Year. While the company said Cloud Dancer symbolizes "a calming influence in a frenetic society," many blasted what's essentially a shade of white for creative and cultural reasons, particularly during this political climate.
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