While books often provide the stepping stones for children as they learn to read independently, other visually engaging reading materials – including magazines – can also spark curiosity and enhance a child’s education, helping them both at home and at school
What on Earth! Magazine is designed to help children learn visually, with each issue bursting with stunning photography, hand-drawn illustrations and colourful infographics.
It offers a break from traditional school books, adding an element of bite-sized fun to their learning experience.
It is also the opposite of a digital device, giving children a welcome break from screens, and providing reading material that both informs and entertains – keeping them happy long after they’ve put down the magazine.
If you’re looking for the perfect present for a child you know, you can gift a monthly subscription to the magazine – it can last six or 12 months, but make a difference for a lot longer in a child’s life.
Here we look at why What on Earth! Magazine is proving so popular with children and families.
Promoting visual learning
It’s believed that about 65 per cent of UK adults are visual learners, according to the Social Science Research Network (SSRN), and teaching to different learning styles is a crucial technique used by most schools and educators.
So if children have access to learning materials that use visual elements, this can be a great way to help them on their learning journey.
What on Earth! Magazine – created in partnership with Encyclopaedia Britannica – is full of exciting elements, including detailed maps and step-by-step explainers alongside images and photos to help children grasp big ideas at a glance.
With 65 per cent of UK adults being visual learners, What on Earth! Magazine helps children grasp big ideas through maps, photos, and engaging visualsChildren can dip into the magazine at any point, and don’t need to start from the beginning, as each of the picture-led articles is self-contained.
This allows readers and learners of all ages and stages to get something out of each issue. They can pick up the magazine and glance at the punchy facts, spend longer browsing a particular topic, or take a deep dive into reading about a new area of interest.
This visual approach can transform learning into something fun and immediate, and give children a break from school textbooks and digital devices.
What on Earth! Magazine offers a break from traditional school books, adding an element of bite-sized fun to their learning experienceIt also encourages flexibility, with fascinating articles printed alongside quizzes, puzzles, jokes, riddles and home activities, keeping young minds entertained well beyond the page. This truly interactive experience can help children to develop and enhance their love of reading, knowledge and learning in a fun and hands-on way.
It’s clear to see why the magazine, launched three years ago, has attracted more than 13,000 subscribers.
But it’s also won several awards for outstanding design. These include PPA Art Director of the Year (Mark Hickling) and BSME Best Designer of the Year (Susanna Hickling), cementing its reputation as one of the best-designed magazines in the UK of any kind (not just among children’s magazines).
Suitable for any child
The ethos of What on Earth! Magazine is that it is accessible to all children – from advanced bookworms to those just starting out with reading and learning.
It mixes up longer articles, short facts, and beautiful photography on a wide range of topics to please any reader. Each of these topics is thoroughly fact-checked, so you can be sure that the information your child is learning is accurate.
The bright and fact-packed graphics are perfect for sparking interest in young learnersFrom space and dinosaurs to art and inventions, there’s something for every child (and adult) to learn from the pages. Not only can children learn more about a topic they’re passionate about, but they will also pick up new facts – and new areas of interest – whether that’s sport, nature, animals or machines.
Celebrities, including historian and broadcaster Dan Snow, are fans of the magazine. He said: “What on Earth! Magazine is the perfect antidote to tablets and TV. My kids sit down with it for hours – usually with me peering over their shoulders!”
Professor Teresa Cremin, literacy co-director at the Open University, and reading expert for the Department for Education, said: “Our Open University study found that reading What on Earth! Magazine sparked spontaneous conversations and visible excitement among the children.”
Amazing photo stories from around the world will fascinate readersGiving the gift of screen-free learning
If you’re struggling to find the perfect present for the child in your life, a subscription to What on Earth! Magazine could be the best gift they receive.
Not only does it arrive once a month addressed to them, either for six or 12 months, but there are additional free gifts available when you sign up.
With the six-month plan, you’ll receive a £10 What on Earth books gift voucher. With the 12-month plan, you’ll receive a free Britannica kid’s encyclopedia worth £27. This chunky 300-page hardback book is the perfect present to unwrap.
There’s also a special festive discount currently available, lowering the price of the six-month subscription to £26.99 and the 12-month subscription to £53.99.
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