The settlement addresses claims that Disney allowed personal information to be gathered from children watching kid-directed videos on YouTube without proper parental notification or consent.
Federal Trade Commission allegations stated that Disney failed to designate certain YouTube videos as being made for children when uploading them to the platform.
The collected information was then used for targeted advertising directed at children according to the US complaint.
This rule mandates that online services directed at children under 13 must notify parents about personal information collection and obtain verifiable parental consent.
A Disney spokesperson clarified that the settlement only involves content distribution on YouTube’s platform and not Disney-owned digital platforms.
Disney remains committed to investing in tools needed to maintain leadership in children’s privacy protection according to their statement. – Reuters
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