Streaming service pricing these days is getting out of hand. At time of writing, the cheapest available Netflix plan is $8 per month and shows you ads, while more specialized services like Disney+ start off even more expensive ($10 a month, in Disney's case) and still have ads on their lower-tier plans. That's why it was surprising to see Roku announce a new, ad-free $3 per month alternative earlier yesterday.
Howdy doesn't focus on big-budget originals like Netflix, although "select Roku originals" from the Roku Channel are a part of the offerings here. Instead, the library leans more on titles from partners like Lionsgate and Warner Bros., and there are some recognizable options on offer.Roku advertises Weeds as a standout TV show, while it calls out Mad Max: Fury Road as an example of Howdy's movies. I love Fury Road, but here's what particularly appealed to me on the service so far:
The Cabin in the Woods
Stranger Than Fiction
Escape From New York
Dirty Dancing
The Neverending Story
The Great American Baking Show: Celebrity Holiday
Hot Ones
Bubblegum Crisis
Is this enough to be your only streaming service? For me, probably not, but that depends on your tastes. It could justify canceling at least one of your pricier subscriptions, if you're a certain type of viewer. Click here to see an expanded list of movies on Howdy, and here for an expanded list of TV shows.
Where can you watch Howdy?
It might be easy to assume that part of Howdy's cheap subscription cost is an excuse to sell Roku devices, and you wouldn't be entirely wrong. The service is available primarily on Roku TVs and Roku players, but you can also access it through howdy.tv or via dedicated mobile apps on iOS and Android. So, with a clever living room PC or AirPlay workaround, you could watch Howdy without bringing any Roku hardware into your home.
Is Howdy worth the cost?
I spoke this over with some of my Lifehacker colleagues, and yeah, I think so. It's not the most robust library, but there's worthwhile stuff here, and given that renting some of these movies piecemeal can cost as much as $4 or $6 on sites like YouTube or Amazon, getting access to the movie you want plus the rest of Howdy's offerings isn't a bad deal. When you're sitting down to rent a classic, it's worth checking if a month of Howdy might be a better value.
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