Embracing Technology to Enhance Guest Experience and Drive Profitability in Hospitality ...Middle East

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I recently had the opportunity to collaborate with Karen Rubin, Managing Director of Karen Rubin Hotels and the moderator for my panel at the NYU International Hospitality Industry Investment Conference. As we discussed the central themes of our panel, "Driving Performance: Managing Costs to Enhance Profitability," there is a key principle that needs to be emphasized —technology should be leveraged to enhance the guest experience, with profitability as a positive byproduct, not the sole aim.

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