Research reveals alarming extent of gambling-related messages during live ice hockey and basketball coverage ...Middle East

A new study has exposed for the first time the vast proliferation of gambling marketing during live TV screenings and social media promotion of National Hockey League (NHL) and National Basketball Association (NBA) games in Canada. The rapid assessment, undertaken by the University of Bristol in collaboration with Canadian Broadcasting Corporation (CBC) News, monitored gambling-related marketing during the NHL and NBA broadcasts shown on TV in Ontario and across social media for five days. Its findings uncovered concerning trends, highlighting the prevalence of the issue and need for greater regulation. The research revealed more than 4,100 gambling messages spread over just seven NHL and

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