Black Friday unofficially launches retailers into the holiday shopping season, but this year the affordability crisis is ramping up pressure on shoppers and business owners. Many stores started rolling out markdowns well before Black Friday in an effort to draw shoppers who might be spreading out their spending on limited budgets. Retail analyst Craig Patterson said business cost concerns could put a damper on the deals. “I don’t think that retailers are able to give the same discounts that you may have seen in the past, in terms of some of the deep discounts that people might be expecting — 50-plus percent off.” Small businesses in Edmonton are busy trying to draw customers to their door
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