How Netflix Is Extending Its Tentacles Across Asia in Search of the Next Squid Game ...Middle East

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There’s no shortage of metrics to gauge the runaway success of Squid Game. The dystopian South Korean death-or-glory drama is Netflix’s most-watched series of all time, clocking 1.65 billion viewing hours in its first month (equivalent to 190,000 years). It received 14 Primetime Emmy Award nominations, winning six. Squid Game star O Yeong-su was the first Korean-born actor to win a Golden Globe. It has even spawned a spin-off reality game show, Squid Game: The Challenge, that debuted this week. [time-brightcove not-tgx=”true”] But for Netflix’s APAC vice-president Minyoung Kim, who first greenlighted the script in 2019 in her former role running the firm’s Korean content, the mos

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