Marketing communications firm Prosek Partners announced the hiring of former Big Ten and NFL executive Jon Schwartz Thursday as the company launches a sports-focused practice. Schwartz previously served as SVP for communications, marketing, digital and social media at the Big Ten Conference and before that was the NFL’s SVP for communications and public affairs. He is also a professor at NYU. “We are so thrilled to welcome Jon to our stellar team and to strengthen our sports business capabilities,” Prosek founder Jennifer Prosek said in a statement. “From executive visibility and integrated marketing communications to sponsorshi
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