Ontario Regulator, Stakeholders Discuss New Ad Guidelines ...Middle East

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The Alcohol and Gaming Commission of Ontario has begun conversations with stakeholders concerning the new sports betting and gambling advertising standards it rolled out in August. Those new standards, which will go into effect in February, prohibit the use of celebrities and athletes in advertising and marketing, and operators have already been vocal in saying that they’d like more clarity on how celebrities and athletes will be defined, in addition to other issues. Last week, the AGCO met with representatives from DraftKings, FanDuel, and PointsBet. It also has plans to meet with broadcast partners, including the CBC, Bell, and Rogers, according to Gaming News Canada (GNC). “Guidance on

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