Bhubaneswar: With an aim to establish a link between consumer behaviour and dietary shifts and how consumption of millets as a potential nutritious food source can have a profound impact, a session on “Consumer Behaviour and Dietary Shifts” was held as a part of the International Convention on Millets hosted by the Department of Agriculture and Farmers’ Empowerment, Government of Odisha, at Janta Maidan, Bhubaneswar. The theme was “Millets – Ancient Grains for Modern Challenges”. The convention marks the celebration of International Year of Millets 2023. The session highlighted the integral role of millets in consumer dietary habits. The event emphasised on the nexus between consumer behavio
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