The Meta CEO’s recent attendance at a UFC event now makes a lot more sense The UFC is known for bragging that its brand is ‘as real as it gets’ but it could be set to get a whole lot more ‘real’ for viewers after it was revealed Thursday that the fight league has partnered with Mark Zuckerberg’s Meta to broadcast fight cards in virtual reality. Facebook creator Zuckerberg has been a keen adopter of virtual reality tech, reportedly investing as much as $1.2 billion in his ‘Metaverse’ concept – a platform which perhaps could be best described as an integration of standard video calls and 3D technology. But while th
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