Google search rates for Egyptian tourist destinations increase ...Egypt

Two weeks after the launch of the “Follow the Sun” promotional campaign by the Ministry of Tourism and Antiquities online search for Egyptian tourist destinations rose by 102 percent via Google, a statement by the Ministry said. The e-campaign “Follow the Sun” was launched by the Ministry of Tourism and Antiquities for the summer season 2022, on March 16, achieved remarkable success and positive results on social media platforms in a number of major target markets, namely the UK, Germany, Italy, France and the US. This campaign was launched electronically on the most widely used social media platforms in these markets, namely Youtube, Facebook, Tiktok, Snapchat, and Adcolony. The campaign re

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