Customer loyalty programmes increasingly popular ...Qatar

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Customer loyalty programmes increasingly popular
Qatar consumers stand to benefit from the increasing number of customer loyalty/reward programmes being offered by various businesses and retail outlets in the country. Apart from mall shoppers, telecom subscribers who use Urban Point (Ooredoo) or MyBook (Vodafone) are also getting discounts, promotions, and other “high-value offers” when purchasing items and dining-in or making takeaway/online orders at participating stores. It is learnt that the growing popularity of loyalty apps helped boost economic activity, as well as consumer confidence, in the country amid the current Covid-19 situation. “The continuing ascent of ‘loyalty/reward apps’ is familiar to consumers across the world mark

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