Commentary: One reason tuition keeps soaring? Colleges’ unhealthy obsession with ‘yield’ ...Middle East

The Morning Call - Opinion
source : The Morning Call ( Middle East ) () 48
In order to produce the right amount of "yield" — the percentage of accepted students who decide to enroll — colleges across the nation are engaged in aggressive marketing and adding amenities such as improved dorm rooms. Those efforts are helping to drive up tuition, the writer asserts.

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