When Dollywood opens its gates for the 2027 season on March 11, visitors stepping into the Great Smoky Mountains will experience a park stepping into an emotional new era.
As the Pigeon Forge, Tennessee destination prepares for its first full season of operations following the passing of its iconic co-founder and “Dreamer in Chief,” Dolly Parton, the resort is introducing a deeply heartfelt tribute designed to ensure her spirit of warmth and generosity continues to greet generations of children.
Nestled inside the storybook woodland setting of Wildwood Grove, the park will officially debut an all-new character known as the Dream Maker. Accompanied by her whimsical “Dream Wagon,” the character is envisioned as an interactive gathering point that brings Dolly’s lifelong passion for storytelling, imagination, and childhood literacy directly to life in the park.
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View this post on InstagramAccording to Dollywood, “The Dream Maker and her Dream Wagon will give children an opportunity to share their own dreams, hear stories inspired by Dolly and discover that dreams can become even more meaningful when they are shared with others.”
The poignant addition arrives alongside a season-long celebration of Parton’s life and music. Opening day will mark the return of the I Will Always Love You Music Festival, which runs through April 11. Guests visiting during the spring showcase can take in “From the Heart — The Life & Music of Dolly Parton,” an emotional tribute production hosted in Celebrity Theater that will continue its run straight through the popular Flower & Food Festival in mid-June.
Related: The Subtle Touches Dollywood Is Adding to Honor Dolly’s Legacy
The 2027 season also promises major momentum across the rest of the park. It marks the first full operational year for NightFlight Expedition, Dollywood’s groundbreaking multi-element thrill attraction, and brings an expansive calendar of hallmark traditions including the Smoky Mountain Summer Celebration, the fall Harvest Festival, and the award-winning Smoky Mountain Christmas festival that will carry the season through January 2, 2028.
For travelers and lifelong fans looking ahead to 2027, the Dream Maker is more than just another theme park character greeting. It serves as an enduring promise that Dolly’s core message—that anyone from humble beginnings can dream big and lift others up along the way—will remain the beating heart of East Tennessee’s most magical destination.
Related: The Subtle Touches Dollywood Is Adding to Honor Dolly’s Legacy
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