Last month's Apple event was a big one. The company announced (and subsequently released) the iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch Series 12, and Apple Watch Ultra 4. It also announced the iPhone Duo, though the company's first foldable phone still isn't out yet. Despite all these new products, Apple apparently wasn't finished. Next week, the company will host another product announcement, titled "Welcome Home." Here's what we know.
Apple's product announcement hints are usually pretty subtle. This time, it isn't. "Welcome Home" is almost assuredly referencing Apple's long-rumored smart home devices. Sure, the company makes some smart devices, like the HomePod and HomePod mini, but leaks suggest the company has some big updates up its sleeve.
Perhaps no announcement will be bigger than its smart home hub. This device, according to the rumor mill, will be a mix between an iPad and a HomePod, competing with similar devices from companies like Amazon and Google. It may ship with a six-inch display (some reports suggest the screen is a square), but it won't be like an iPad on a stand. Instead, the experience seems more focused, letting you control smart home devices, make and receive FaceTime calls, watch videos, display the news and water data, and check your calendar. Of course, it will likely work with Siri AI, the company's new AI-powered assistant.
Apple may even expect users to buy more than one of these hubs. The idea could be to have multiple hubs throughout your house, which could let you use them like intercoms. (Apple currently offers a similar feature with its HomePods.) If the rumors are to be believed, the smart hub will understand the voice of whoever is talking to it, and tailor the experience to that user personally. If you have guests over, you could switch to a "visitor mode" to avoid revealing sensitive information.
While the smart home hub may steal the show, Apple is planning some updates to existing devices as well. The HomePod mini may come in new colors, and is expected to get both the N1 chip for improvements to wifi and Bluetooth, as well as an upgraded S-series chip for Siri AI. Apple may also update the Apple TV 4K with the A19 or A19 Pro chip, as well as that new N1 chip, and a new Siri remote. Apple may take this opportunity to reveal its new OLED iPad mini, but the company may keep the focus on smart home specifically.
When is Apple's "Welcome Home" event?
According to Apple's announcement, "Welcome Home" kicks off on Tuesday, Oct. 13 at 9 a.m. ET (6 a.m. PT). That's an early start time, considering the company is based in California, though it seems Apple is hosting the event in New York City this time around. For context, Apple's events usually kick off at 1 p.m. ET (10 a.m. PT) when the company hosts them in Cupertino. It's not yet clear if there will be a livestream of the event, or if it will be exclusive for invited members of the media.
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