Olivia Rodrigo's latest era isn't just inspiring playlists, it's influencing closets and makeup bags, too.
Fresh off the release of her newest album and with a 2026 world tour on the horizon, the Grammy winner has become one of fashion's most closely watched young stars. Her recent run of vintage-inspired baby doll dresses, chunky boots, softly smudged eyeliner and subtle nods to '90s grunge has sparked countless recreations online, proving that her influence now extends well beyond music.
Now, she's giving fans a glimpse at the beauty routine behind the look.
As part of a new campaign with Lancôme, Rodrigo revealed the three products she reaches for most during the summer, saying they've become staples in her everyday routine.
"I gotta admit, it felt so cool to shoot this in LA," Rodrigo said of her latest collaboration with the brand. "It perfectly captured that carefree, sun-drenched summer feeling we get to enjoy here all year long. My favorite product from the shoot was definitely Lip Idôle CuddleBlur. It creates this perfect, soft-focus matte look that stays comfortable even in the heat—it’s the ultimate summer essential."
Rodrigo's picks beyond the new Lip Idôle CuddleBlur include Juicy Tubes Cheeks Blush Tint & Highlighter and Skin Idôle Makeup Magnet Setting Mist, three products designed to create a soft-focus, natural-looking finish while helping makeup stay put through long summer days.
The beauty reveal comes during one of the busiest stretches of Rodrigo's career. After becoming one of pop's defining voices with SOUR and GUTS, she has continued to evolve both musically and stylistically, embracing a fashion identity that blends vintage femininity with alternative edge.
Whether she's stepping onto a red carpet in a lace-trimmed slip dress or pairing Mary Janes with oversized leather jackets, Rodrigo has helped usher the once-nostalgic baby doll dress back into the mainstream, inspiring a new generation to embrace the playful silhouette. And yet, her style has been recently been met with backlash.
"That's been making me so upset," Rodrigo said in an interview with the New York Times'Popcast. "What's really disturbing is I feel like I have worn outfits that are revealing on stage. Like, I've been on stage in like a sparkly bra, little shorts, which is my right. That's fun. I felt cool and comfortable in that. And that wasn't 'inappropriate' – but me fully covered up in a dress that people deem to be childlike was inappropriate."
Rodrigo isn't the first to wear babydoll dresses and the like, but she's certainly put her own spin on it.
"I didn’t think that I looked sexy in that at all,” she said. “I was like, this is so cool. I feel I look like Kathleen Hanna or Courtney Love, all these people who are my heroes, and I felt cool and comfortable in it."
That willingness to mix old and new has become one of the hallmarks of her career. Much like her music draws from pop-punk, alternative rock and confessional songwriting, her personal style has turned influences from the 1990s into something distinctly modern. The result is an aesthetic that feels authentic rather than overly polished, and one that fans continue to recreate across social media.
As Rodrigo prepares to take her latest music on the road, it's clear that audiences aren't just paying attention to what she’s singing. They're watching what she's wearing, how she's styling it and, now, even the beauty products helping complete the look. For one of pop music's biggest trendsetters, the conversation extends far beyond the stage.
Related: 1976 Rock Classic, Inspired by One of the ‘Greatest Movies’ of All Time, Became a Timeless Road Trip Anthem
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