Tucker Wetmore has selected Sandbox Entertainment founder/CEO Jason Owen as his new manager.
Wetmore, the Academy of Country Music Awards’ reigning new male artist of the year, has been one of country music’s biggest breakout successes over the past few years. He first gained attention in 2024 with breakthrough hit “Wine Into Whiskey,” which reached No. 16 on Billboard’s Hot Country Songs chart.
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Terrestrial country radio success quickly followed with a trio of hits — “Wind Up Missin’ You” and “3,2,1,” both of which peaked at No. 23 on Billboard’s Country Airplay chart, succeeded by the tongue-twisting, fast-paced “Brunette,” which became his first No. 1 on the Country Airplay chart in May. All four songs are featured on his full-length album debut, 2025’s What Not To (Back Blocks/MCA/Mercury), which reached No. 4 on Billboard’s Top Country Albums chart and No. 15 on the all-genre Billboard 200.
Where the Washington-state native really excels is with his charismatic live shows, developing quickly into an amphitheater headliner. After joining HARDY on tour this spring, Wetmore kicks off the second leg of his Brunette World Tour June 21 in Uncasville, Conn., with support from Maddox Batson, Braxton Keith, William Beckmann and George Birge. Earlier this year, Wetmore toured the United Kingdom and continental Europe, including three sold-out nights in London.
Wetmore, who was named Billboard’s Rising Star in the June 4 Country Power Players issue, told Billboard that global expansion is a priority. “I feel like in the past, especially with country, [artists will have] grown so much in the States and then they’re five years into their career, a couple of albums in, and they’re like, ‘All right, let’s go take this thing worldwide,’” he recently said. “They’re kind of playing catch-up, taking steps back [into] smaller venues — which is not wrong, it’s [one] way to do it — but I’ve always said I want to grow as much in the States as I am overseas at the same time.”
Sandbox, which has offices in Nashville, Los Angeles and Charleston, S.C., also represents Billie Eilish, Finneas, Faith Hill, Little Big Town, Kacey Musgraves, Kate Hudson and Kelsea Ballerini.
A representative for Sandbox and Wetmore confirmed the move. Wetmore’s previous manager, Autumn Ledgin, did not immediately respond to a request for comment.
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