It’s not a bad thing for most working folks to work at a place where they actively promote from within. Working your way up the corporate ladder is a challenge many people are glad to accept.
For decades, the Colorado Rockies have worked that way, even starting Walker and Sterling Monfort – sons of owner Dick – at low levels that included even the grounds crew at Coors Field. Now look at them.
The flip side is the need for new blood from time to time, bringing in folks with new ideas and a fresh perspective. After all this time, the Rockies finally did that last winter in new president of baseball operations Paul DiPodesta and general manager Josh Byrnes – and local baseball fans were thrilled. After being historically bad in 2025, the 2026 Rockies are more or less just “normal” bad this season, a marked improvement.
Over at Ball Arena, the team there aren’t bad… but they aren’t champions, either, and no such outside hires appear to be imminent.
The powers that be at Kroenke Sports Enterprises appear more than happy to continue to simply fill any void in their front office or coaching staff(s) with people who have already been working there.
The latest example is the general manager position with the Colorado Avalanche. When they lost Chris McFarland after 10 hockey seasons in Denver, they simply turned the reins back over to president of hockey operations Joe Sakic, who had been the GM from 2013 until giving that title to McFarland after the 2022 Stanley Cup-winning season. Being GM again isn’t really a promotion for Sakic, but rather another situation where two jobs become one… again.
The reluctance to look outside their own building when filling a job hasn’t always worked out for the KSE franchises.
When former general manager Tim Connelly left the Denver Nuggets to accept a promotion with the Minnesota Timberwolves, Calvin Booth was promoted to fill the job. That didn’t work out. The team that Connelly built before he left town did win the franchise’s NBA title, but Booth’s overall job performance, including his handling of the salary cap and the draft, was poor, and the team’s in a bad spot right now because of it.
Booth was fired late in the 2025 season, in large part because he and head coach Michael Malone – who was also fired at the same time – weren’t meshing, and the uncomfortable working environment became more than the bosses could bear. Needing to fill two jobs, once again KSE didn’t (exactly) look outside their own doors, promoting Ben Tenzer and re-hiring former scouting coordinator Jon Wallace from the Timberwolves to install them in “co-GM” roles, along with young and unproven David Adelman to the head coaching position.
After getting their co-promotions, Tenzer and Wallace made some nice offseason moves (at least, it seemed like it at the time), but the roster still didn’t measure up in the postseason. As for Adelman, he proved to be different than Malone in both a good way (everyone likes working with him) and in a bad way (the Nuggets were frequently and generally outcoached.)
KSE doesn’t seem to like to fire anyone. The Booth-Malone feud facilitated their departure, not the team’s won-loss record. Go back more than a decade when they fired Hall-of-Fame coach George Karl right after he was named NBA Coach of the Year. It was also “get along” problems behind the scenes that got Karl ousted, not the team’s performance.
Postseason performance should have gotten Avs head coach Jared Bednar let go after Colorado – winners of the President’s Trophy this year for the best regular-season record in the NHL – got swept in the Western Conference Finals by Las Vegas. Since winning the Cup in 2023, the Avs have been a postseason flop. But Bednar is popular in the building and the locker room, so he stays.
And now Sakic takes back the reins “for the foreseeable future.” That probably means he’ll do double-duty until someone like special assistant Andrew Cogliano is deemed ready for another internal promotion. Because that’s how it seems to work at KSE.
Strike 1: Has promoting from within become a problem for Kroenke Sports? Mile High Sports.
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